Antionette Lee | KYW Newsradio

76ers, local company team up to keep teens safe on the road

The goal is to get teens excited about being responsible drivers

October 23, 2018 - 5:46 pm

PHILADELPHIA (KYW Newsradio) —A Mercer County insurance company recently partnered with the Philadelphia 76ers to launch a driving safety program. The goal is to get teens excited about being responsible drivers in an effort to keep everyone safe on the roads.

Hundreds of local teens gathered at the Wells Fargo Center Tuesday for a pep rally of sorts to learn more about the NJM Insurance Group's 'Share the Keys' program.  The 60- to 90-minute interactive orientation program, for parents and their teen drivers, was developed by the New Jersey Division of Highway Safety and Kean University.

Violet Marrero, NJM's safety director, says their orientation is saving lives by reducing teen driver crashes.

"Six months to a year later what were seeing if that 92 percent of teens are crash-free and 94 percent of them were violation-free so we know that were making a difference." she said.

A huge push from 76ers personality Christian Crosby, alumni Mark Jackson, and ambassador World B Free helped get teens excited about the rite of passage.

"When I first got here we all started dancing which doesn't typically happen in the morning with young kids you don't know," said Crosby.