Giant launches compact version of grocery store near Fitler Square

The store is set to open at 23rd and Bainbridge streets in December.

Mark Abrams
October 04, 2018 - 9:12 pm
Giant Heirloom Market

Giant Food Stores

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PHILADELPHIA (KYW Newsradio) — Giant Food Stores has announced it is building its second store in Philadelphia, preparing for a December opening.

The Carlisle-based grocery chain has a number of stores in the Philly suburbs and one inside the city on Grant Avenue in the Northeast.

On Thursday, Giant President Nicholas Bertram announced during an event at Dilworth Park that a new kind of Giant market is being put together at 2300 block of Bainbridge Street at the edge of Fitler Square.

Bertram said the company actually came into the neighborhood to interview potential customers to see what they needed and what they wanted, which resulted in Giant Heirloom Market.

"In a small, urban format, you can't have everything in Giant supermarket like we have in the suburbs," he said. "So learning what they actually wanted and did not want was actually super helpful."

Work is underway to renovate the existing property, and Bertram said the plan is to be open before Christmas.

"Our goal is December. It's under construction now and barring anything that's crazy, it will be in the month of December. We expect to employ about 68 people in that store," he added.

And Bertram hopes many of the new employees will come from the neighborhood.