Florists ‘flower-bomb’ Rittenhouse Square with arrangements leftover due to coronavirus cancellations

Hadas Kuznits
March 20, 2020 - 2:39 pm
Rittenhouse Square flower bomb

Courtesy of Kerry Fabrizio

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PHILADELPHIA (KYW Newsradio) — It’s the second day of spring, and Rittenhouse Square is already in bloom.

The park is filled with beautiful bouquets and flower arrangements, left unused after many wedding parties and other events were abruptly postponed due to the coronavirus pandemic.

Large gatherings are prohibited — no greater than 10 people. So instead of throwing the flowers away, designers and florists decided to give their surpluses to the masses.

Rittenhouse Square flower bomb
Courtesy of Kerry Fabrizio

Kerry Fabrizio of Fabufloras said they’re making the best of a bad situation.

“We're all in this situation together, where we have surplus blooms just sitting on our coolers that would otherwise just be trash,” she said.

Rittenhouse Square flower bomb
Courtesy of Kerry Fabrizio

Initially, as long as venues were open, Fabrizio said her business had all intentions to fulfill floral arrangements.

“Obviously, lots of tears,” she noted of brides who had to reschedule weddings. “It's not a decision anybody wants to be faced with.”

Katie Robinson, owner of DFW Event Design, came up with the idea. Within a day, Fabrizio and others, like DVFlora and Pennock Floral, “flower-bombed” the entire square.

“We all kind of dispersed around the park,” she said. “Some of us did the large urns at each of the entryways, and some of us did some of the statues throughout the park, and some of us did the large fountain.”

Rittenhouse Square flower bomb
Courtesy of Kerry Fabrizio

Rittenhouse Square flower bomb
Courtesy of Kerry Fabrizio

Rittenhouse Square flower bomb
Courtesy of Kerry Fabrizio

Fabrizio said the amount of compliments they’ve received are “endless.”

“I’m still receiving compliments from strangers,” she added.

The flowers should last about a week. Flowers are usually ordered at least two weeks in advance, so if Fabrizio faces more cancellations, she hopes to beautify another public space — keeping coronavirus restrictions in mind.