SEPTA's kiosk advertisement system put on hold

Justin Udo
May 15, 2019 - 4:00 am
A SEPTA kiosk.

KYW Newsradio, file

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PHILADELPHIA (KYW Newsradio) — SEPTA puts a new advertisement system on hold after problems in its testing phase.

For the last few weeks, 20 of SEPTA's 300 kiosks displayed advertisements.

"They were designed to be almost kind of like a screen saver as a customer came up and either tapped their card or touched the screen to begin their transaction. The ad was supposed to come down right away," said SEPTA's Andrew Busch.

Busch says during that testing, things did not go as planned.

"One thing that we were hearing from customers is that is was taking too long. The ads were lingering up longer than we wanted them to," he said. 

Busch says that trial run let them know they were not where they needed to be.

"We decided pretty quickly that for the time being, to take those off, then we'll kind of table it and look forward to whether or not that's something that's viable in the future," he explained. 

Busch says if they do decide to roll the advertising system out, they'll be sure to get all of the kinks out first.