What's going to happen to movie theaters after COVID-19?

KYW In Depth: Coronavirus
Monday, June 29th
The coronavirus pandemic has hit just about every type of business you can think of -- but one industry in particular that's having a lot of trouble right now is movie theaters. It seems like it's going to be really hard for theaters to convince people to keep coming out, especially right now at the height of the streaming revolution, and after studios have seen a lot of success beaming new movies right to your living room. Dr. Subodha Kumar, Professor of Marketing and Supply Chain Management at the Fox School of Business at Temple University and the Founding Director of the Center for Data Analytics joins KYW In Depth to talk about about how the industry is doing right now, what changes they're making, and what kind of shape movie theaters are going to be in after COVID-19.
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